Digital Marketing Manager
WHO WE ARE
The mission of World Trade Center Utah (WTC Utah) is to accelerate growth for Utah businesses through our global network, programs, and services. WTC Utah’s marketing and communications team contributes to this mission by promoting the international opportunities we offer to Utah companies throughout the state and establishing the organization as a thought leader and resource. On a global scale, we tell Utah’s story to the world while positioning it as an international economic hub.
POSITION DESCRIPTION
Are you passionate about storytelling and creating written and visual content that drives people to action? Do you enjoy supporting the local business community and amplifying Utah on a global scale? WTC Utah is looking for a Digital Marketing Manager who can craft compelling and informative content to enhance our organization’s communication strategy and brand visibility. This position will:
- Create engaging and shareable written content that drives engagement in our events, trade missions and shows, initiatives, programs, and services for digital platforms.
- Develop a digital marketing plan that includes cross-platform content strategies, member and partner engagement, message management, website optimization, and analytics reporting.
- Manage social media daily, creating content for all our company social media accounts with clear KPIs for growth.
- Conduct thorough research to gather data, statistics, and industry insights, ensuring accuracy and credibility in all content produced.
- Stay informed about global trade trends, economic developments, and relevant policy changes to incorporate timely and relevant information into content.
- Review and edit content for clarity, accuracy, and adherence to the organization's style guidelines.
- Provide event support as needed during diplomatic visits, board meetings, summits, etc. Support ranges from onsite social coverage to event setup and hosting attendees.
- Other duties as assigned.
QUALIFICATIONS
- Bachelor’s degree; 3-5 years of experience with an emphasis in marketing, communication, journalism, or related field.
- Proven experience in content creation across various formats, such as social media content and newsletter campaigns.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Strong verbal and written communication skills, with an ability to convey complex ideas clearly and concisely.
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
- Flexibility to adapt to changing priorities and work effectively in a dynamic environment.
- Ability to cultivate and nurture positive relationships with external stakeholders, including media outlets, journalists, and partners.
PREFERRED
- Familiar with AP Style and/or Chicago Manual of Style.
- Familiarity with international trade, business, and economic concepts is a plus.
OUR CULTURE
Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware.?
GROWTH OPPORTUNITIES
At WTC Utah, you will have the opportunity to work with senior leaders at many of Utah’s biggest, global companies as well as with government and civic officials from Utah and around the world. Our professional development plan focuses on helping people at every level of their career identify and use their strengths. From on-the-job learning to formal development programs, our teams have a variety of opportunities to continue to grow throughout their career.
SALARY
Nonprofit compensation commensurate with experience.
TO APPLY
Along with your application, please submit at least two writing samples that best demonstrate your research and writing abilities by Friday, August 8th 2025.
